Sim Local Announces Appointment of Head of Commercial Development



Sim Local, one of the world’s largest SIM providers in the travel sector, has appointed Ross O’Connor as Head of Commercial Development, effective immediately. Ross joins with a remit to manage and strengthen existing operator relationships here in the UK whilst also focusing on the onboarding of new global Operators as Sim Local expands its retail footprint in Europe and beyond.


Before joining Sim Local, Ross was Lead Partner Manager at Three UK where he was responsible for trading relationships with key Distribution and Retail partners for the resale of Three’s products and services in the UK and abroad. His career prior to this saw him work in sales, marketing and commercial roles for renowned blue-chip companies including Virgin Mobile, Unilever and Johnson & Johnson.


Ian Rankin, Chief Trading Officer at Sim Local, commented “It’s a pleasure to welcome Ross to Sim Local. Ross brings a wealth of valuable experience to this newly created position, and I look forward to working with him to grow our business and to develop long term partnerships with our global Operator base.”


Ross O’Connor, Head of Commercial Development at Sim Local, said: “I am delighted to be joining Sim Local and look forward to leveraging my past-experience to help the business grow and capitalise on the opportunity to secure ever-more points of sale at airports around the World.”


Sim Local already has points of sale for their local SIM card offering at over 150 locations worldwide. Customers can purchase SIM cards from travel affiliates of Sim Local such as WHSmith and InMotion, as well as from Sim Local stores and vending machines located in airports globally.