When is Black Friday 2026?

Black Friday 2026 is on Friday 27 November, the day after US Thanksgiving. Cyber Monday follows on 30 November and Travel Tuesday on 1 December, so the main travel sales run across that whole stretch.

When do Black Friday travel deals start?

Many travel brands don't wait for the Friday itself. Several European airlines, including easyJet, British Airways, Iberia, SAS, Jet2, Finnair, Air Europa and LOT, already had Black Friday 2026 landing pages live by late October, and early-access offers often open the week before.

Are Black Friday flight deals worth it?

They can be, if you already know what the route normally costs. Set a price alert a few weeks before so you can tell a genuine drop from a headline discount, and always compare the final price with bags and seat selection included.

Is Cyber Monday better than Black Friday for flights?

For 2025, Skyscanner's analysis of the five days from Black Friday to Travel Tuesday found that Cyber Monday had the lowest average price per seat. Prices change every year, so keep alerts running across all five days rather than booking on the first sale you see.

Which airlines have Black Friday sales in 2026?

easyJet, British Airways, Iberia, SAS, Jet2, Finnair, Air Europa and LOT Polish Airlines all had Black Friday 2026 pages live by late October. Ryanair, Lufthansa, Aer Lingus, Turkish Airlines, Norwegian and TAP Air Portugal have run Black Friday sales in previous years.

Does Sim Local have a Black Friday deal?

Yes. Every Three plan on Sim Local is 20% off until 4 December, with no code needed. The discount is already in the price, so you can sort your data for every trip you book in the sales.

Can I buy an eSIM in the Black Friday sale and use it later?

Yes. Buy any Three plan at the sale price and activate it any time in the next six months. Install the eSIM before you fly and the plan starts when you activate it. From then it runs for the plan validity: 30 days, or 90 days on the long unlimited UK plan.

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Black Friday travel deals 2026: flights, hotels, holidays and eSIMs

13 November 2026

In this post...

Planning to book a trip in the sales? Here's the fast answer: Black Friday is on 27 November 2026, but the travel deals run from the week before right through Cyber Monday (30 November) and Travel Tuesday (1 December). Airlines like easyJet, British Airways and Finnair already have their sale pages up. One deal most travellers forget is mobile data for the trip itself. Sim Local has 20% off every Three plan until 4 December, with no code needed, so you land connected with no roaming bill waiting at home.

Black Friday 2026: the key dates

Day	2026 date	What to expect
Early-access week	From around 20 November	Many airlines and travel brands open sale pages or member-only previews early
Black Friday	Friday 27 November	The main launch day for flight, hotel and holiday sales
Cyber Monday	Monday 30 November	Second wave of offers, and the cheapest day for flights in Skyscanner's 2025 data
Travel Tuesday	Tuesday 1 December	Travel brands' own sale day, the last big one in the window

Sim Local's Black Friday eSIM deal: 20% off every Three plan

Whatever you book in the sales, you'll need data when you land. Every Three plan on Sim Local is 20% off until 4 December. No code needed: the discount is already in the price. Three is billed as the fastest 5G network in the UK, and one plan keeps you connected in 70+ destinations, with a UK number included on the UK plans.

Three plan	Data	Validity	Coverage	Calls & texts	Best for
Three UK 20GB	20GB	30 days	UK, plus roaming data in 70+ destinations (up to 6GB)	UK number, unlimited UK calls and texts	UK city breaks and Christmas trips, with roaming in Europe
Three Global 18GB	18GB	30 days	70+ destinations across Europe, the Americas, the Caribbean, Asia and Oceania (not the UK)	Data only	Long-haul trips and multi-country itineraries
Three USA 18GB	18GB	30 days	USA	Data only	Thanksgiving, Black Friday shopping or Christmas in the USA

Every Three plan is 20% off until 4 December, and you can buy now and use later: buy it in the Black Friday sale at the sale price and activate it any time in the next six months. Hotspot is included on every plan, so you can share data with a laptop or a travel companion. Not sure which plan to pick? Our guide to how much data you need when travelling breaks it down, and our guide to getting a Three UK eSIM covers every plan.

Black Friday flight deals

Flights are where the biggest headline discounts usually appear. By late October 2026, easyJet, British Airways, Iberia, SAS, Jet2, Finnair, Air Europa and LOT Polish Airlines already had Black Friday landing pages live, according to Euronews. Ryanair, Lufthansa, Aer Lingus, Turkish Airlines, Norwegian and TAP Air Portugal have all run Black Friday sales in previous years.

Check the airline's own page. For example, British Airways' Black Friday offers list the routes and travel dates included. Sale fares often only cover set travel windows.
Don't stop at Friday. Skyscanner's analysis of the five days from Black Friday to Travel Tuesday in 2025 found that Cyber Monday had the lowest average price per seat.
Know the normal fare first. Our guide to the best day to book flights explains how price alerts and flexible dates help you spot a genuine drop.
Price the whole trip. A cheap base fare can lose its edge once you add hold luggage, seats and transfers.

Black Friday hotel deals

Big hotel groups usually join in too. Marriott, Accor, IHG and Hilton all took part in Black Friday in 2025. Signing up to their loyalty programmes before the sale is worth doing: the entry tier is usually free, and member rates are often where the best Black Friday prices sit.

Black Friday holiday and tour deals

Package holiday companies and tour operators run some of the most aggressive Black Friday offers, often with low deposits on trips for the following year. These are worth a look if you're planning a big trip in 2027. Before you pay, check whether the booking is ATOL-protected (for UK flight-inclusive packages) and what happens if you need to change dates.

How to tell if a Black Friday travel deal is real

Compare against the price you tracked, not the 'was' price on the banner.
Check the travel dates. Many sale fares only cover quieter months or exclude school holidays.
Read the change and cancellation terms. The cheapest fare is often the least flexible.
Add up the full cost, including bags, seats, transfers and data abroad.
Don't let countdown timers rush you. Most offers come back on Cyber Monday or Travel Tuesday.

Want the full checklist? Our Black Friday travel tips cover what to do before the sales start, on the day itself, and how to shop abroad.

Where to go with a Black Friday travel deal

Most Black Friday fares are for winter and early spring travel, which lines up nicely with the season:

Christmas markets in Europe. Pair a cheap flight with the best Christmas markets in Europe, and a Three Global eSIM covers 70+ destinations on one plan (use a UK plan if you are visiting the UK).
Winter sun. Our list of the best winter sun destinations is a good place to start, with a Three Global eSIM for long-haul routes.
New York for the holidays. See our guide to Thanksgiving in New York if you're flying over for the parade and Black Friday shopping. The Three USA eSIM covers the USA.

Missed the Friday? What is Travel Tuesday explains the last sale day of the window and how to make the most of it.

Black Friday travel deals: FAQs

When is Black Friday 2026?: Black Friday 2026 is on Friday 27 November, the day after US Thanksgiving. Cyber Monday follows on 30 November and Travel Tuesday on 1 December, so the main travel sales run across that whole stretch.

When do Black Friday travel deals start?: Many travel brands don't wait for the Friday itself. Several European airlines, including easyJet, British Airways, Iberia, SAS, Jet2, Finnair, Air Europa and LOT, already had Black Friday 2026 landing pages live by late October, and early-access offers often open the week before.

Are Black Friday flight deals worth it?: They can be, if you already know what the route normally costs. Set a price alert a few weeks before so you can tell a genuine drop from a headline discount, and always compare the final price with bags and seat selection included.

Is Cyber Monday better than Black Friday for flights?: For 2025, Skyscanner's analysis of the five days from Black Friday to Travel Tuesday found that Cyber Monday had the lowest average price per seat. Prices change every year, so keep alerts running across all five days rather than booking on the first sale you see.

Which airlines have Black Friday sales in 2026?: easyJet, British Airways, Iberia, SAS, Jet2, Finnair, Air Europa and LOT Polish Airlines all had Black Friday 2026 pages live by late October. Ryanair, Lufthansa, Aer Lingus, Turkish Airlines, Norwegian and TAP Air Portugal have run Black Friday sales in previous years.

What is Travel Tuesday?: Travel Tuesday is the Tuesday after Cyber Monday (1 December in 2026), when airlines, hotels and travel brands run their own sale day. It's the last big chance to pick up a travel deal in the Black Friday window.

Does Sim Local have a Black Friday deal?: Yes. Every Three plan on Sim Local is 20% off until 4 December, with no code needed. The discount is already in the price, so you can sort your data for every trip you book in the sales.

Can I buy an eSIM in the Black Friday sale and use it later?: Yes. Buy any Three plan at the sale price and activate it any time in the next six months. Install the eSIM before you fly and the plan starts when you activate it. From then it runs for the plan validity: 30 days, or 90 days on the long unlimited UK plan.

Book the trip, then sort the data

Black Friday 2026 is one of the best chances of the year to lock in a cheaper trip, as long as you know the normal price and read the terms. Once the flights are booked, add a Three eSIM from Sim Local in the same sale, 20% off until 4 December, so you are online the moment you land, with no roaming charges.

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